image
Im almost a year into my first SDR role. I've led the team in booked meetings for 7/10 months
Heres 3 lessons i've learnt to consistently book meetings from LinkedIn
1: Competition-
Healthy competition. When i first joined i naturally saw other reps as competition and team mates, i wanted to learn from them and outperform them at the same time.
Now i set out every day to book more meetings than everyone, if i see someone book one, i need to book 2.
This drove me to work twice as hard and make sure im consistently exceeding targets every month.
2: Having a refined process-
You cant approach LinkedIn, like you would email. It's an entirely different game.
When i first started, i tried to sound too perfect and got called out for a message i just spent 10 minutes crafting, looking automated
3: Opening message
The beginning of you conversation should be focused on surfacing the pain. Not trying to force what you offer onto someone and hoping that the piece fits the puzzle.
Not too sure how im already 2 months off a year in my first role.
What else would you add for someone who wants to perform well in their first outbound role?
I'll confess now as well. That first profile picture on the left... Was in my school uniform 🤣
image
Don't post on LinkedIn.
No one cares and your mates with find it immediately.
My friends and family have found my account.
And of course, the jokes are non stop about it
I struggle to come up with ideas for content daily
I try not to sounds like AI on every post
List goes on
I didn't even have an account last November
I didn't start posting daily in Janurary
Now im at 5.5k followers
Just shy of 2 million impressions
20k engagements
400k members reached
I've had posts cross over 1k likes and comments.
But the followers and impressions aren't even the best part.
Posting on LinkedIn has helped me:
→ Book meetings with qualified prospects
→ Get job opportunities I never applied for
→ Build relationships with people I probably would've never met
→ Land my first sponsorship
→ Build an audience around something I genuinely enjoy talking about
I just started posting about what I was learning and experiencing in sales.
Some posts flopped.
Some randomly did really well
It is the most beneficial thing you can do as a rep who focuses on LinkedIn
text
Aaron Reeves and I have set out to have a record month.
Here's how i'm spending the weekend after week 1.
- Golf
- Going to the pub with my mates
- Playing football
- More golf
- Seeing family on Sunday for my brothers birthday.
Just because i've got big aspirations for the month. Doesn't mean that im taking no days off.
If i work 30 days this month. The quality of work will diminish and it's likely that i'll end up falling short of quota altogether.
What are your goals for this month? And how are you spending the weekend?
image
My H1 SDR stats at Outbound OS
167 meetings booked
149 meetings shown
$60,000+ in rev
Top rep 4/6 of those months.
Being an SDR is not easy in todays day and age, even getting into the space is tricky.
But here are 5 lessons I wish I knew sooner.
1- Activity; always be the most active, even if you're leading in meetings booked
2- Education; constantly be learning from top performers to get 1% better.
3- Detachment; don't get emotionally attached to any single deal or prospect.
4- Mistakes; look over ever chat that you thought was going well but died.
5- Control the controllable's; focus on the inputs/basics, results compound
This is what worked for me.
Feel free to add below if i missed something.
image
I've averaged 112% of quota over the past 10 months. Not because I'm smarter or work more hours than everyone else.
It's because I nailed down on these 5 things.
Heres what I do daily to compound results and hit up to 34 meetings a month with an 85%+ show rate, bringing in just shy of 100k revenue this year
1. Correct infrastructure
You need to have the right infrastructure set up properly to make sure your messaging isn't just going to land in spam for emails.
Most reps ignore this completely. I use Premium Inboxes now, fully set up, live in under 6 hours. If one burns, they replace it free same day.
2. Volume without a system is like shooting in the dark.
Sending 50 connection requests a day means nothing without a follow up sequence behind it. I'd rather send 15 that come off a signal of intent.
3. STOP pitching early on 🫠
Most reps pitch on one of the first messages. But I ask one question that relates to a common pain for someone in their role. Hitting the pain early. Email backs this up with a slightly longer version of the same question.
4. Follow up is compulsory
Most drop offs happen after message one. The fortune's in messages three through six, on both LinkedIn and email.
5. Track what's actually converting
Not connection acceptance rate as this means nothing if they don't reply to you, but track replies that turn into real conversations that develop past the 'opening' stage.
Partnering with Premium Inboxes on this one because infrastructure was legitimately the thing that unlocked everything else once I started using email as a real secondary channel.
If you want to check them out, find out more here- https://lnkd.in/erzzqjzS
I'll also drop it below.