Yonathan levy

Half of what makes Claude useful has nothing to do with prompting. The platform itself ships features faster than anyone can keep up with, and these six are the ones worth knowing about. 1. Connectors link Claude to Gmail, Drive, Notion, and Slack so you stop copy-pasting between apps for every task. 2. Artifacts turn Claude into a workspace where it builds trackers, calculators, and interactive tools you can download and use immediately. 3. Custom Styles let you set your writing voice once in Settings, and Claude writes like you from that point forward without you prompting it every time. 4. The Canva connector lets you upload previous designs as references, and Claude builds new editable Canva templates that match your visual style. 5. The Thinking Effort Dial controls how hard Claude reasons per task, so you save tokens on simple work and go deep when you need to. 6. Claude in Chrome turns your browser into an automation tool that navigates websites, clicks buttons, fills forms, and runs workflows across your tabs while you do something else. These are already built into your paid plan. You just have to turn them on.

Harvard is offering free AI courses right now. These go deep into how generative AI works, how to prompt it properly, and how to build systems around it. 1. Introduction to Generative AI - Harvard Kennedy School How AI models are trained, what they can do, and where they break down. → https://lnkd.in/eQgUMNzt 2. Prompt Engineering - Harvard Kennedy School How to write prompts that get consistent results instead of generic outputs. → https://lnkd.in/efSxirhP 3. Beyond Chatbots: System Prompts & RAG - Harvard Kennedy School How production-level AI systems stay accurate using retrieval pipelines and system design. → https://lnkd.in/eXXzAm_u 4. Generative AI in Teaching & Learning - Harvard Playlist How AI is being used in education with faculty-led discussions on literacy and ethics. → https://lnkd.in/eCypEV8y 5. Teaching with AI in the Classroom - Harvard Business Publishing How to redesign assessments and build human-AI collaboration for capability building. → https://lnkd.in/eMMTTdhg 6. The Basics of Generative AI - Harvard Kennedy School How AI fits into strategy, regulation, risk, and responsible implementation. → https://lnkd.in/eYHTd-yf Start with 1 and 2 if you want the fundamentals.  Start with 3 if you have the basics down and want to understand how real AI systems are built.

Access to Claude Fable 5 on paid plans has been extended till July 12th. After that, it moves to usage credits at $10/$50 per million tokens. Fable 5 sits in Anthropic's new Mythos class, a tier above Opus. It leads knowledge work benchmarks and handles complex reasoning that used to require a team of analysts. You have a few more days with the most powerful Claude model at no extra cost. Here are 5 things worth doing before the window closes: 1. Feed it your biggest mess. If you have years of scattered files, notes, and documents, give them all to Fable in one session. It handles massive context better than any other model and can organize everything you throw at it. 2. Build systems that outlast Fable access. Create reusable project instructions, templates, and workflows inside Claude Projects. When you drop back to Opus or Sonnet, those systems keep running without Fable. 3. Have Fable audit how you use Claude. Ask it to review your current projects, instructions, and workflows. It tells you what's inefficient and what needs fixing so every future session runs smoother. 4. Have Fable teach you how it thinks. Ask it to walk through its reasoning step by step and save that breakdown. Use it to write better prompts for Opus and Sonnet going forward. 5. Have Fable stress-test your ideas. Give it your business plan, strategy, or pitch and ask it to find every hole and blind spot. Its reasoning is deep enough to challenge your thinking at a level other models can't. The window closes July 12th. Use it while it's included.

Your next deal is already looking at your LinkedIn profile. The question is whether it's convincing them or losing them. When someone sees your post, clicks your profile, reads your headline, scrolls your featured section, and then DMs you, that entire path happens because your brand did the work before you said a word. Active personal brands on LinkedIn receive 47% more inbound than inactive ones. That gap comes down to whether your niche, content, and profile are aligned. Your niche decides everything. If someone visits your profile and can't describe what you do in one sentence, nothing else matters. Your content pillars keep you consistent so the algorithm learns who your posts are for. When your profile, content, and engagement all say the same thing about you, people remember you.

Top performers book 1 meeting a day. This has always been my goal. I don't log off until that meeting is booked. Now you'll say I must never log off then, lol. But no. This is a system that took me 2 years to build. The pipeline I needed was already buried in my own CRM. Here's the routine I run every morning with Attio, and the prompts I use. ✦ Play 1: the calls I already had My warmest meeting of the day is usually someone who already sat on a call with us and then went quiet. So before touching any cold list, I open Ask Attio and type: → "Show me every person who had a meeting with our team, has no open deal, and no activity in the last 60 days." Attio syncs my calendar and logs every meeting straight onto the record, so it hands me a clean list of people I owe a follow-up. I reopen the thread, reference something specific from our last call, and ask for 15 minutes. That follow-up move books more meetings for me than any cold sequence ever has. ✦ Play 2: the movers This one prints meetings. When someone who already bought from us lands at a new company, they show up with budget and a reason to bring us along. Attio keeps enriching my contacts in the background, so when a past customer changes company, the move surfaces on the record instead of slipping by. → "Which of our closed-won contacts changed companies recently?" That's a list of champions walking into fresh budgets. One warm follow-up, one meeting. ✦ Play 3: the funded accounts I don't only recycle old conversations. Some mornings I want a brand new logo. Attio enriches company records with funding data, so I can filter accounts that fit our ICP and have real money behind them. → "Show me companies in my target market that have raised over $5M and that we've never contacted." A funded account means the budget is already there. I just need a reason to be relevant right now. I qualify two or three, then reach out with something tied to what they just raised for. Try it yourself: https://lnkd.in/enqX6TSr Nothing here is clever. In 2026 you'd have to be a little crazy to spend your days updating Salesforce by hand. I just talk to my CRM now, like I'd talk to an LLM.

You can build a full LinkedIn carousel without opening a design tool first. Claude now connects directly to Canva. That means you can go from idea to a full Canva template in under 10 minutes. Here's the setup: 1. Connect Canva. Go to your Claude dashboard, click Customize, open Connectors, and connect Canva to Claude. 2. Open Design. Back on your dashboard, a new feature appears on the left called Design. Open it. 3. Start your project. Create a project, name it, and select High fidelity. 4. Upload your inspiration. Upload screenshots of a carousel style you like. Claude learns from them. 5. Let Claude build it. Ask Claude to create a Canva template based on your inspiration. Wait a couple of minutes and your design is ready. You get a full Canva template that you can customize and reuse for every carousel going forward.

Each LinkedIn format does a different job. Picking the right one for the right message changes how far your content travels. Carousels, infographics, text, and video all perform differently on LinkedIn. The tools and process for each one are also completely different. 1. Carousels drive the highest engagement on LinkedIn at 7% because every swipe counts as a signal and keeps people on your post longer. 2. Infographics fit everything in one image which makes them easier to share and screenshot for later. 3. Text posts have the lowest barrier to create and 51% of LinkedIn users say they prefer reading text over any other format. 4. Video has lower reach than carousels but viewers are twice as likely to visit your profile and connect with you. Try all four and see what works for your audience.

LinkedIn's algorithm changed completely in early 2026. Here's what it measures now. 360Brew replaced the entire old ranking system. It's a 150-billion-parameter AI model that reads your profile, your post, and how people engage with it before deciding who sees your content. Here's what changed: 1. Saves carry 5x the weight of a like and 2x the weight of a comment. Content people bookmark travels further than anything that gets a quick like and scroll. 2. Your first 90 minutes after posting decide 70% of your total reach. Post when your audience is online or the algorithm never gets the early signals it needs. 3. Dwell time matters more than reactions. Someone reading for 60 seconds tells the algorithm more than 50 people who tapped like without reading. 4. Your profile headline, About section, and experience feed into every single post you publish. 360Brew checks your credibility before it distributes your content. This is what decides if 100 people see your post or 10,000.

I was good at running sales calls. That was the problem. Every sales call is two battles. One is with yourself. (You want to perform, and not forget the thing that matters.) The other is closing the deal. → And the first one keeps breaking the second. For years I chased the perfect call. I shaped every word for the person across from me. I pushed in every detail so they missed nothing. The whole time, I was doing one thing. I was trying to control the call. I always thought that was the job. You're the one leading, so you open, you say what you're going to cover, you push it where you want it to go. And then a few times I just didn't. I let the call breathe. Those calls went completely differently. I couldn't tell you why. → I didn't get it until I started talking with the AI of Claap. (Claap records all my sales calls.) Before Claap, I'd leave a call convinced it went well. Then it ghosted. Now I go back and ask the AI: "Where did I lose them?" It keeps flagging the same 8-minute window. Every time, I was talking. They were trying to tell me something. One call, a prospect said "we've looked at this before." I jumped straight into why we're different. The AI showed me he kept circling back to that line. He wasn't comparing tools. A past rollout had burned him, and he needed to know I wouldn't be the next one. So now I just let them. I let them take me to WHY they showed up. And it's always better than whatever I'd planned to say. I used to talk 60% of the call. Now it's closer to 30%.

Your LinkedIn profile ranks your posts now. Every section on your profile feeds into how your posts get distributed. LinkedIn's algorithm indexes your headline at 5x the weight of any other field on your profile. Optimized headlines get 40% more profile views. That means your banner, headline, featured content and experience all feed into whether your posts get shown to 100 people or 10,000. Here's how mine is set up: 1. Banner communicates what I do and whom I help in one line without any clutter or extra visuals getting in the way. 2. Headline uses 150+ of the 220 characters LinkedIn gives you. Every unused character is a keyword you're not ranking for. 3. Featured section gets updated monthly with posts, resources, and offers that reflect current positioning. 4. Experience shows impact with numbers like revenue, results, and scale. Recruiters spend 6 seconds scanning, and numbers are what they stop on. A strong profile makes every post work harder.